Research + Standards / The Method
The verdict is only as credible as the route used to reach it.
Vanity or Vice separates desire from claim, mechanism from outcome, statistical change from visible relevance, and editorial judgment from individualized medical advice.
01Capture the claim. Preserve the exact wording, implied endpoint, timeline, and audience.
02Map the mechanism. Ask whether the product or procedure can plausibly reach the relevant tissue at a meaningful dose.
03Weigh the evidence. Prioritize relevant human outcomes, comparators, duration, replication, and transparent funding.
04Count the burden. Include cost, time, discomfort, recovery, maintenance, adherence, and opportunity cost.
05Name alternatives. Compare lower-cost, lower-risk, and more established routes to the same goal.
06Issue terms. State who may benefit, what must be true, what remains unknown, and where professional evaluation is required.
Claim review
Decode a claim →Decode the promise before accepting the verdict.
Separate the exact claim, the evidence object, the missing context, and the burden of acting on it.
Decision support
Open the Decision Lab →Insufficient information is a valid result.
The mechanism may be plausible while evidence, product specificity, or decision context remains inadequate.
Boundary
Read the boundary →Professional stop.
The decision requires individualized diagnosis, examination, prescribing, procedural consent, or urgent care.
Governance
Corrections and updates →Disclosure and correction.
Commercial relationships, AI assistance, source limitations, and material corrections are documented.
Inspect the method, then inspect the claim.
The desk should be reproducible enough to challenge.
Open the Decision Lab →
